All sports memorabilia collectors try to get their hands on the coveted first issue of Sports Illustrated which is dated August 16, 1954 and whose newsstand price was a mere 25 cents. The quality of this issue is outstanding with bright and vibrant colors and no wrinkles or tears of any kind. The tonal quality of the print is in remarkably great shape considering the age of the publication. This must have item is hard enough to come by let alone one that is of such high quality. This is a rare treat indeed.