April 2001 > Sports > Joe DiMaggio
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Lot 1334: 1953 Joe DiMaggio Television Show Promotional Mechanical Bat Pencil
Advertising and promotional piece for the 1952 television show The Joe DiMaggio Show. Done in concert with the New York Yankee broadcasts, this was Joe's $100,000 job after his career as a player. Sponsored by Buitoni Macaroni, the piece is wood with the name of the company in red (to match the sauce) and with his facsimile signature "Joe DiMaggio" and "New York Yankees" on the barrel. NRMT, 6" long. Rare.
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